NGC 2012 Event

Design / Events

Project Description

The Nedbank Golf Challenge is a premium event on the South African calendar every year and we had successfully executed a campaign with them for the event in 2011. Our challenge for 2012 was to create a futuristic banking experience at the Expo Center without detracting from the golf. Upping our game, we showed the newest technology on the stand and kept with the 2011 theme of the Future Way of Banking. The technology used included touch screens, Kinnect golfing games, augmented reality as well as large scale projections which enriched the way in which visitors could engage.

Client Nedbank

Publish on November 2012

Skills Conceptualisation, Stand Build, Event Management, Design of creative elements